18 materials about the B2B market for you to study during the Covid-19 pandemic

15 materials about the B2B market for you to study during the pandemic

15 materials about the B2B market for you to study during the pandemic

The pandemic we are experiencing brings us many reflections. One of them is the need to stay up to date and acquire new knowledge in the midst of this market crisis we are experiencing.

Working from home has brought us some challenges, but also great opportunities, as there is always time left over to study and learn new things. After all, the world and technologies are constantly evolving. The speed of change is so great that many authors have already stated that, in the future, we will be eternal beginners.

Guilherme Soarez, CEO of HSM, has already spoken about the importance of learning at ME B2B Summit 2018.

And it was precisely thinking about the constant need to learn that we created a selection of content with 18 materials about the B2B market for you to study during the Covid-19 pandemic.

We prepare articles aimed at sellers, buyers and the B2B public in general. To complete, our list also contains episodes of Conexão Compras, the B2B market talk show, which invites leading professionals to share their market challenges.

So, keep reading and have a good holiday!

 

For B2B suppliers

With market competition becoming increasingly fierce, being part of digital media is no longer an option and has become an urgent matter.

Technologies offer great potential for approaching and prospecting. Through them, supplier companies have the chance to win new customers, strengthen their partnerships, boost the visibility of their brands and ensure greater transparency and credibility in transactions.

For most suppliers, the digital world is still unknown and complicated territory, but in order to help them understand the new scenario and make the most of the B2B market, we have selected the following articles:

1 - 5 tips to help you boost your sales results in the B2B market

2 - 5 benefits of being part of a B2B Marketplace

3 - Sales machine was also a topic at the ME B2B Summit 2019

4 - ME B2B Summit 2019: Key KPIs for B2B by Paulo Teles

 

For B2B buyers

Amid the culture of digitalization in companies, purchasing professionals are seeing the need to delve deeper into the universe of 4.0 technologies, in order to adapt to the new profile required.

It is a fact that every change causes a bit of insecurity, however, the more study and understanding of the new business models that professionals have, the faster the adaptation will be.

It is important to emphasize that technology arrives to enhance human strength and free us from manual, boring and bureaucratic tasks, offering us time and freedom to be more strategic and innovative.

In order to help buyers on this journey, we have selected the main posts about Revolution 4.0 and how to become a strategic buyer. Enjoy!

5 - Pandemic times: reflections for the purchasing sector

6 - Purchasing management in times of crisis

7 - Supplier Management: what are the benefits?

8 - 5 fundamental steps for efficient risk management

 

For B2B audiences

In the 21st century, things evolve exponentially. Technologies that were new yesterday can now be considered outdated. During this transformation, it is often difficult to understand what is happening and keep up with the times.

Therefore, this selection is focused on B2B market trends and how to prepare to be a 4.0 professional. Enjoy reading!

9 - Reframing: 4 steps to apply the concept in everyday life

10 - Coronavirus and its impacts on B2B and the supply chain

11 - Buyer-supplier relationship is key factor in 2020

12 - Digital Weapons vs. Digital Soul: Building Relationships in the New Age

 

Shopping Connection with Accor, Bridgestone and JBS

In 2019, we launched Conexão Compras, the B2B market talk show.

This new project by Mercado Eletrônico aims to invite professionals and experts in the corporate purchasing area to share news, trends, practices and challenges in the segment with viewers in a relaxed manner.

Each program is 45 minutes long and there's nothing better than a long weekend to catch up on all the episodes.

13 - Shopping Connection: Gabriella Spinola talks about shopping 4.0 and reflects on the future

14 - Conexão Compras addresses the 4.0 shopping scenario in Brazil and around the world

15 - A summary of the Shopping Connection with Jerson Nascimento, CPO at JBS South America

 

Lives and Webinars

Throughout ME's history, we have offered live broadcasts and webinars with leading experts in the B2B world to address topics that are relevant to companies and that are trending in the market.

These programs generally last an average of one hour and allow audience interaction through questions.

16 - Corporate risks: is your company prepared? – With Marcelo Pereira, Supplier Management Specialist at ME

17 - Purchasing overview: essential segments in times of crisis – With Vicente Zuffo, Global Supply Chain Director at JBS

18 - Purchasing management in times of crisis – With Genésio Couto, VP of Supplies, IT and Communication at Atvos

 

So, did you like this selection of content to study during the Covid-19 pandemic? Don't forget to leave your review in the comments! ?

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